Marketing Strategy & Planning
Target market research; go to market plans and critical paths, content marketing, social media, PR campaign planning & advisory linked into your business and sales objectives
Branding & Corporate Identity
Corporate identity creation and application, web site design & development, branding guidelines
Message frameworks, positioning, sales collateral (whitepapers, case studies, sell sheets, datasheets) and marketing offer design and creation, and web site content
Media, Analyst and Investor Relations
Press release and feature release development, press tours and media briefings, feature article pitches and submissions, outreach and word of mouth campaigns to press, analysts, bloggers and other influencers in today’s communications and social media marketplace.
Public Markets Expertise and Advisory
Story development, analyst and investor road show presentation development, quarterly press releases and annual reports.